Twitter Rivalry
June 9th, 2009 - byFor months I have been discussing the Twitter Revolution and how it has the ability to be a game changer in college athletic recruiting. Twitter’s ability to effectively allow a recruit to filter text messages to their phone is NCAA compliant, and gives coaches a simple way to once again text message recruits. Rivals.com interviewed my old colleague Dan Tudor to get his take on Twitter.
Dan Tudor is a high school football coach in California and also president of Selling for Coaches, a consulting business for recruiting. He worked in corporate sales and management before venturing into college sports recruiting, and he has consulted coaches, parents and athletes in recruiting for more than a decade. Before the NCAA ruling, he had urged coaches to use Twitter to build a rapport with recruits and fans. Now, using Twitter is a must for coaches, he says.
“For years coaches complained about having text messaging taken away from them,” Tudor says. “[Twitter] looks and feels and acts like a text message, but it’s by phone that’s tied to a Twitter account.”
Many coaches are still playing it safe and only using it to make public announcements, but I agree with Dan, big changes are coming.
