Making the Most of Your Gameday Visits
September 1st, 2010 - byWith every home game an opportunity comes to showcase your program to prospective student-athletes. It allows families to experience your fan base, traditions, facilities and how your team handles a game. At the same time, it allows you to get a targeted recruit on campus and show them how important they are to your recruiting class.
Obviously, the most important thing on game day is the actual game. Taking your staff away from their duties can have an adverse effect on the team and focus of your athletes if a proper plan is not laid out. Use your support staff to handle the bulk of a game day unofficial visit.
Gameday Visit Quick Tips
- Allow your GA’s or part time coaches to serve as the welcoming committee.
- Use the time available pre-game to set up a tour of your facilities and campus or set up a mini official visit day.
- Have academic support set up a meet and greet with a group of professors or advisors.
- Allow time for any questions from the families and have someone available to take care of films or information that the prospects have brought with them.
Having the same operation week-in and week-out will allow your staff to become comfortable with their duties and make your program look good. Using your full staff to showcase interest in a top group of recruits can be very impressive and leave them with a sense of how important they are to your class. In our experiences in working with athletes at NCSA, recruits respond to individual attention on a visit. Knowing a recruits name when they walk in or knowing how their last game went can go a long way to ultimately bringing that student-athlete in with your recruiting class.
Another thing to consider for game day visits is the atmosphere expected on campus. Target rivalry games or game days where other campus events will be going on to increase enthusiasm or attendance. If this is the first chance for an athlete to experience your program, you want to make sure they leave excited about their trip to campus. Allow prospects into the locker room after games and leave time post-game for prospects to meet with your staff and discuss what else is needed in the evaluation process and when decisions will be made. They should also have an idea of the next steps in their recruiting process with your school; whether that be video, transcripts, or just staying in contact with you.
Being able to talk about how exciting game days are on your campus can help to illustrate a picture to recruits but can never replace being on campus to experience it firsthand. Getting your game day visit in order can have recruits leaving campus at the end of the day counting the days until they come back for good.

As the world of recruiting continues to evolve, it is important coaches understand what high school student athletes are finding both positive and negative in the recruiting process. With limited time for interaction and many decisions being made before athletes make it onto campus, a cold shoulder or misinterpreted email could change a student athlete’s mind about what school they ultimately end up attending. This makes it vital for college coaches to understand what sends a recruit in the direction of a conference rival.