NCSA College Athletic Scholarships Blog

I speak to student-athletes on a daily basis who are serious students and are unclear on what demands are placed on athletes when they arrive on campus.  Even in each division of the NCAA, demands vary greatly from one institution to the next.  So it’s important that the student-athlete is empowered with the skill set to determine what school will be best for them.  After all, a student-athlete’s college decision will impact them for the next 50-60 years!

With that in mind, here’s a blog post from an NCSA student-athlete who found the perfect fit.  How many NCAA D1 athletic teams would allow a student-athlete to study abroad during their senior year?  Read her blog and let me know if her college choice was the best for her:

She writes:  

Hi all! My name is Melissa and I am a senior in London on Colgate’s Economics Study Group. I am not the blogging type, but I am super excited to be able to take you all on my journey with me. I hope I do not bore you and, in advance, please forgive my many typos. I hope you can make it until December because I promise it will be worth it!

I arrived at my flat in central London about 10 days ago. It was an interesting adventure getting here (about 7 hours on a plane, an hour on a train, half an hour on a bus and half an hour walking aimlessly) but I made it and I love it! London is absolutely beautiful! Words cannot explain it.

I am already into my second week of classes. For the Economics Program, we are required to take The British Economy, The EU, International Economics, and a theatre course. I know the course titles are not creative or intriguing, but I assure you the classes have already far exceeded my expectations. To give you an example, yesterday all of the Colgate London groups attended “As You Like It” in Shakespeare’s Globe Theatre, which is an exact replica of the original minus, of course, the electrics. I had no idea how I was going to enjoy a play standing for three hours and exposed to the elements (it was supposed to rain, thankfully it didn’t). Turns out I ended up dancing, laughing, and meeting new people. I have been to plays before, but never have I enjoyed myself so much. It was a great experience. If you are ever in London go the Shakespeare’s Globe Theatre.

By the way, this SA was a captain and hit .418 for her softball team last season.   She found the right fit, athletically, academically, the right balance between those 2 and an affordable financial aid package for her parents.  Find out how you can do the same here.

I speak with 30-40 families weekly about college recruiting and I’m amazed at the lack of knowledge of the APR – Academic Progress Rate. Here is a very long article that is a must read for any parent of a 9th grader, or older, who has aspirations to play in college. It details the 4 stages of penalties for athletic programs that the NCAA imposes should their athletes not make progress toward graduation. If you have questions, go here.

College Athletic Recruiting continues to accelerate in every sport.  Usually the press focuses on high profile football and basketball recruits, but even growing sports like woman’s lacrosse places a premium on identifying and recruiting top talent as early as possible.  Don;t believe me?  Take a look at the recruiting story of the Flousham sisters as reported by NewJersey.com.

Ali Foulsham let a smile creep out of the corner of her mouth as her body sighed with relief. These days, she’s happy to talk about The Process – mainly because it’s over.

She and her twin sister, Evan, finished their junior year at Madison High School less than a month ago but have the next five years planned out. The rising seniors gave verbal commitments to play lacrosse at Penn State on April 8, two games into their junior season at Madison and three months before college coaches are even allowed to make phone calls to prospects.

The Foulshams took the SATs in the beginning of their sophomore year and had visited at least 20 colleges by the end of the year. They emailed more than 35 coaches, abandoning their “laxchick” e-mail addresses for a more mature front.

They felt like they didn’t have a choice.

“We didn’t want to be the last ones,” Ali Foulsham said. “We didn’t want to be stuck without a college.”

The recruiting process for girls lacrosse has accelerated, and the players are committing to schools earlier every year. Lacrosse is following the recruiting trajectory of more mainstream sports like football and basketball as the sport increases in popularity across the country. At the Chester-based Steps Elite lacrosse club’s informational “college recruiting nights,” sophomores are now being invited.

“Some coaches will say, ‘You don’t have a time limit. you can decide when you want to because we want you to make the right decision,’” Evan said. “But some coaches said, ‘We’re cutting our list down now. Tell us if you want to come or not.’”

Their story is becoming more and more common.  Athletes can’t afford to waste any time if they expect to grab a scholarship slot.

Would you ever let your high school coach call a college coach to promote you? What role do you think a high school coach should play in your recruiting? Thoughts…..

Right now is the most critical time in the recruiting process where coaches are expecting phone calls from players. If you haven’t started you need to start ASAP. You need to start separating yourself from other recruits on the coaches list.

In order to be adequately prepared for a call with a coach, there are a couple things you must do. You should first think about the following areas: your overall tone, your confidence level and your leadership ability.

Most importantly, you need to make sure that you are enthusiastic when talking to coaches! They will be able to sense if you are doing something else at the time or if you really don’t want to be talking to them. It can be an easy way to lose out on an opportunity and you don’t want to risk it.

Before you have your first live call with a coach, you need to have a couple practice runs.

1. Call coaches at schools you are not interested in, talk to that coach and see how you do. You have nothing to lose since you aren’t really interested in that school.
2. Role play with a teammate, friend or parent and go over the questions you are planning to ask as well as the questions coaches usually ask.

In terms of leaving voicemails:
1. Practice leaving voicemails for coaches on your cell phone or house phone.
2. Listen to your voicemails, would you call yourself back? Goes back to tone and you need to get used to paying attention to this.

When it comes time to actually calling a coach, you need to make sure you have written down your list of questions to ask the coach and you want to have a pen and paper ready.

It is important to have a pen and paper ready!

1. To be able to write the answers to your questions and the questions you were asked
2. You will be more prepared to ask your questions
3. You will remember everything a coach tells you.

If you are prone to saying um or like when you get nervous, it may help to have a note for yourself that reminds you not to say it or reminds you to be enthusiastic. These things are very easy to forget about when on a call.

If you’re a student-athlete who wants to play your sport in college you will have to work very hard to become the best student and the best athlete you can be.  It’s too competitive for you not to give 100% effort in both of those areas you have total control over.  If you give any less, there are plenty of others who are out-working you today.  Now that is a very challenging proposition in which you expect to be rewarded for that hard work.  Unfortunately, after all of that hard work, you DO NOT get to choose your school.  The school chooses you. 

Now there are exceptions to this reality.  One percent of student-athletes are “blue-chippers” who are recruited by the top-tier, name-brand schools.  However, the vast majority will not be able to choose their number one choice school.  This harsh reality is more harsh for those of you living west of the Mississippi River.  The vast majority of athletic programs at 4-year colleges and universities are located east of the Mississippi River.  As an example, there are only 28 four-year colleges who play football in California.  Whereas, in Pennsylvania, a state with less than half of California’s population, there are 82 four-year colleges who play football.  There are a lot of talented football players in Arizona.  However, that state only has 3 four-year colleges who play football.  

A student-athlete can find a GREAT school that is the perfect fit.  But they have to be willing to play anywhere that has their required academics.  If you are not willing to play at any school that matches your academic needs, you’re really not serious about playing in college.  You should quit spending your parents money on travel ball, camps, lessons, equipment, etc.  The flip side, if you’re serious, you need to be involved with hundreds of schools – just so you’ll have a chance.  Are you serious about playing in college?  Are you sure?

I’m always amazed at what people’s definition of recruiting is.  Some think they are getting lots of interest when in fact they are among thousands on a college coach’s mailing list.   Below is a list of check points to see where you are.  If you’re a 2010 student-athlete and you’re not at a 4, 3, 2, or 1, you’re behind your peers.  If you’re a 2011 graduate and you’re not at a 7, you’re behind your peers.  If you’re a 2012 grad and you are not at a 10, you’re behind your peers.  If you wish to catch up, click here.

YOU means the student-athlete, not the HS coach or club coach.

1. Have YOU received a full or partial scholarship or grant & aid offer in writing from your dream school?
2.  Have YOU received a full or partial scholarship or grant & aid offer in writing from any school?
3. Have YOU received a full or partial scholarship or grant & aid offer made verbally from any school?
4. Have YOU been offered or taken an official visit?
5. Have YOU received a video and/or transcript request from a college coach?
6. Have YOU received phone calls from college coaches?
7. Have YOU been offered or taken un-official visits? 
8. Do YOU receive personal, handwritten letters from college head coaches on a regular basis?
9. Do YOU receive emails from college coaches on a regular basis?
10. Have YOU received questionnaires or camp information from college coaches?

http://nusports.cstv.com/sports/w-lacros/recaps/052409aab.html

As a review, you know the need to market your child in order for her/him to be recruited.  You know that you could do this yourself or you could use an expert.  In either case, you’ll have to invest time and money into the process.  The need for this service is even greater than it was in the 1980’s for several reasons.  Among these are:

1. the cost of college today
2. the even greater restrictions the NCAA has placed on college coaches. 
3. The internet.
4. The accelerating recruiting calendar.
5. The misinformation about recruiting from so called experts like HS coaches, Athletic Directors, and parents who went through it 15-30 years ago.

But whether a family chooses to navigate the recruiting waters by themselves or chooses to hire professional help, they are going to have to spend time and money on this process.  They are also going to have to coach their kids on how to speak to college coaches.  No college coach will offer any student-athlete a college scholarship without knowing that child.   So where do you allocate your marketing dollars?

You could choose to go to a lot of college camps.  As you’ve learned from the 5 things you need to do, your child must be involved with at least 100-200 realistic possibilities.  How many camps will you be able to attend?  Are they the right ones?  How much will they cost including transportation?  What makes you think your child will stand out from others at that camp in a college coach’s eyes?  My child received recruiting interest from 145 college coaches.  She never attended a college camp after the 8^th grade.  We went to one and that was all it took to realize that the camps are money makers for the coaching staff at the school.  Can a kid improve their skills?  Maybe.  But don’t expect to get your child recruited by attending camps.

You could market your child on our own.  You’ll have to research 100-200 realistic college opportunities.  You’ll have to determine if they have roster openings.  You’ll have to get your child’s information in front of that coach.  You’ll have to hope that information is believed and isn’t trashed.  You’ll have to put video together and do it the right way.  I’ve seen college coaches turn video off after 5-10 seconds of viewing.  Would you want that to happen to your child’s video?  You need to update coaches as your child makes progress.  And, Mom and Dad, the most important thing you need to do is to teach your child to be the “front” person with the college coach.  If you are the one calling and writing college coaches on behalf of your child, that raises a huge red flag in the coach’s mind of how serious this is for the child.  A coach will recruit a lesser athlete that is articulate, serious, and a team player over a child who relies on mom and dad to do the talking. 

As you navigate the process, how are you going to advise your child on maximizing his financial aid package?  How are you going to advise him on what happens if a college coach ceases communications?  How are you going to advise her/him on how to make the best choice for them?  All parents want their children to make the best choice.  Empowering a child to make that choice is the best gift a parent can give their child.  Do you want amateurs who have never been through recruiting in the internet age advising your child?  Or do you want a professional, whose expertise is navigating this process and have seen over 25,000 recruiting situations, advising your child?  If you choose to navigate this yourself, you must read this book.

Finally, you could choose professional help.  If you choose a recruiting company, find out the following:

• 1) Are they organized as a franchise? Are you speaking with the franchise owner? How long has the owner owned his franchise/territory? If they are not a franchise organization, what year was the first recruiting class they worked with? (Hint, if 2005 or later, they haven’t been in business long enough to develop an impact with the college coaching community.)
• 2) How are their student-athletes marketed to college coaches? Is it a targeted approach to the right schools? Or, is it a shotgun approach to all colleges? Is 21^st century technology used, or is it still snail mail and faxes? Can you track which college coaches reviewed your child’s resume and video?
• 3) What is that organization’s true relationship with college coaches? If that organization doesn’t attend college coaches’ conventions, do they really have relationships with those college coaches? College coaches are not allowed by the NCAA to endorse recruiting companies. But those coaches do request student-athletes from those companies. Ask to see a list of those college coach requests with dates.
• 4) Who are the partnerships of that recruiting company? Companies who partner with recruiting companies do a lot of due diligence before putting their good name with someone. See who those partners are.
• 5) Find out about the client service after signing up. Find out the contact information and expected response times to your questions.
• 6) Find out about the financial aid advice the recruiting company offers.
• 7) Find out about the standardized test preparation a recruiting company offers.
• 8) Find out how your student-athlete can determine what college coaches are truly interested in your child.
• 9) Find out about what happens if a child suffers a career ending injury and can’t play in college. Do you get your money back?
• 10) Some recruiting companies like to do the “up-sale”. They’ll entice you with a low price and then constantly ask for more money as you move forward. Make sure your recruiting company spells out exactly the service you’re receiving and the time frame that service is available.
• 11) As with all businesses, make sure the company has been in business long enough to ensure that it’ll remain in business. If the company has been in business less than 5 years, be careful.

Doing your due diligence with any decision involving your child is important.  The most important due diligence a parent can help their child with is their college choice.  Getting professional help is a great way to help your child with their college decision.  To choose the right professional help ask those due diligence questions listed above.

Good luck to all of you who have the good fortune to be the parent of a talented student-athlete!

I believe one step that we all over look, is leaving a voicemail. We prepare answers to coach’s questions and questions we want to ask the coach, but what if the coach doesn’t answer? Are you prepared to leave a message that will excite the coach to call you back?

First things first, we all have cell phones right? How many times have you re-done your own voicemail? Well, we need to practice and sometimes we need to hear our own voice to hear how we sound-no matter how uncomfortable a task this is. So, I recommend calling yourself and leave a message as if you were going to call a college coach. Then play it back to hear what the coach would hear. Would you call yourself back?

Look in the mirror and leave a message without a smile on your face and then leave one with a smile on your face, do you hear a difference? Be enthusiastic, be happy and demand urgency. It can be as simple as: Hi Coach, this is Susie Smith, I’m extremely interested in your school, I’m a 6′0″ power forward, I’m a junior from Chicago and I need to speak with you today, please call me at 555-555-5555. I look forward to hearing from you soon.

Make it your own. Say your phone number slow, so the coach can make out your number. Follow up with an email and if you don’t hear back from the coach in a few weeks, call again.

By the way do you know if the coach can call you back yet? Check out the rules on pages 19 and 20 of the NCAA Guide to the College-Bound Student-Athlete. Good luck!